Posts in category Enterprise Apps


Enterprise Apps

New Mobile App Promises Full B2B E-Commerce Experience

Insite Software has introduced the first fully configurable white label mobile app built for leading manufacturers and distributors, it said. The app supports everyone involved in the B2B e-commerce experience, from customers to channel partners, to field sales and support teams. Companies purchasing the app can tailor its functions to specific roles and responsibilities.

Read more 0 Comments
Enterprise Apps

Spanning Front and Back Offices

CPQ — that is, configure, price, quote — is one of the most transitional apps, because it spans front and back offices, and because its very existence has changed these functions. Another app in this category is sales compensation management. Both of their stories are about front-office processes needing back-office data. Once the data is made available, the process evolves to be far more useful.

Read more 0 Comments
Enterprise Apps

Salesforce Offers Alternative to Old-School Partner Portals

Salesforce on Wednesday announced the Sales Cloud Lightning Partner Relationship Management app as a replacement for partner portals and electronic data interchanges that lack modern features such as built-in mobile, social analytics and AI capabilities. The PRM app has an interactive Guided Setup Wizard that lets channel managers configure, customize and deploy the app in days.

Read more 0 Comments
Enterprise Apps

Salesforce Rejiggers Enterprise Apps Partner Plan

Salesforce on Tuesday launched the AppExchange Partner Program, or APP, for developers, independent software vendors and startups, as a replacement for its current ISV Partner Program. The APP will cost much less. Its baseline percent-net-revenue model for all new APP partners has been slashed from 25 percent to 15 percent. Current partners will be eligible for the new PNR terms on contract renewal.

Read more 0 Comments
Enterprise Apps

Blockchain: CRM’s Next Frontier

We’ve seen a parade of technologies coming into the front office since 2000, including browser-based cloud computing, social media, mobile technology, workflow, journey mapping, and big data and analytics. It’s typical that at first there’s only a tenuous relationship between the technology and CRM’s original mission, but over a short time innovators adopt and commercialize the innovation.

Read more 0 Comments
Enterprise Apps

Enterprise Software’s Future

What’s the direction of the software industry? I’m not indulging in idle curiosity — things are changing, and today’s events are signaling a significant shift. The rollout of Software as a Service and the emergence of relatively good platforms — which will only get better — suggest to me that the software industry of 2000, in which cloud and SaaS began to emerge, is now well in the past.

Read more 0 Comments
Enterprise Apps

Heating Up the Platform Wars

We’ve seen a rapid progression from conventional licensed software to cloud-based solutions that sell for a song — and in theory could sell through barter at some point. I am not a big fan of zero marginal cost economics, in which prices drop to zip because buyers take into account only the cost of the good and not the time, effort, and other resources that went into making it No. 1.

Read more 0 Comments
Enterprise Apps

Platform as a Platform

The platform land rush is definitely on. You can’t swing a dead cat, as the saying goes, without finding an announcement about some new platform or some established vendor’s attempt to enhance its existing platform. Some sorting out seems to be in order. What’s not a platform these days? Well, if it’s easy to substitute the word “application” for “platform,” then you should use “application.”

Read more 0 Comments
Enterprise Apps

Bill Gates’ Open Letter

It has been 40 years since Bill Gates wrote his open letter to the software industry complaining that computer hobbyists were stealing his BASIC program. That was so long ago that Wikipedia has a picture of the source code for “Micro-Soft” BASIC on paper tape. A lot of things have changed since then. In the 1970s when Microsoft was getting started, it was common for people to copy, swap or donate software simply because they could.

Read more 0 Comments
Enterprise Apps

App Dev Today

Last year, I researched the impact of the proliferation of cloud computing on business. I know it sounds like a dry topic, but if you are a CIO or an application development manager, the results can have serious meaning. Cloud computing has deeply penetrated the enterprise and SMB ranks, and 46.3 percent of respondents said they had four or more cloud applications in use.

Read more 0 Comments
Enterprise Apps

The Lego-ization of Software, or the Rise of Snap-On SaaS

Here’s a bold proclamation: Internally-developed IT software is a decelerator to business. When the need is specialized and you have a fully staffed IT team, there’s a natural temptation to put everyone to work on a custom development project. For today’s companies, however, this is often the slowest and most expensive path to the market, and it isn’t necessary.

Read more 0 Comments
Enterprise Apps

PRM’s Next Act

Partner relationship management has seen its ups and downs over the first part of this century. Running an indirect channel is vitally important to any vendor trying to extend its reach without incurring the high costs of building a sales team and all that supports it. Many vendors figure it’s more economical to pay partners for performance than to endure the corporate buildout.

Read more 0 Comments