Posts in category Customer Experience


Customer Experience

Verizon Aims to Help Firms Get Up Close and Personal With Customers

Verizon Enterprise Solutions has released Visual Interactive Calling, an SDK and platform designed to enable banks, retailers, airlines, travel and hospitality companies, and other firms to communicate visually with their customers. “The sweet spot for this solution is enterprises that have deep mobile app penetration into their customer base,” said Tom Smith, a CX manager at Verizon.

Read more 0 Comments
Customer Experience

Then and Now

A few years ago, when Oracle was busy buying companies to fill out its front-office cloud offering, RightNow developed a “day in the life” video that has stuck with me. It was shown at RightNow’s last user meeting as an independent company. In fact, at the conference where it debuted, Oracle announced its acquisition of RightNow. The video’s importance was as a harbinger of things to come.

Read more 0 Comments
Customer Experience

McDonald’s Puts Mobile Ordering to the Test

McDonald’s has begun testing new mobile ordering and payment functionality at 29 of its restaurants in California. It will expand the pilot to another 51 restaurants in Washington on March 20. The company will run multiple pilots to gather customer feedback, work out any issues that arise, and streamline integration with its IT systems before rolling out its updated mobile app more broadly.

Read more 0 Comments
Customer Experience

Banking Customer Satisfaction Barometer Inches Up

Customer satisfaction with banking institutions improved last year, based on the annual Bank Satisfaction Barometer CFI Group released Thursday. Customers were more likely to remain loyal to their bank and even recommend it to others, according to the annual survey of bank customers across the United States. Banks improved their standing with customers and maintained stronger relationships.

Read more 0 Comments
Customer ExperienceServiciosSoftware

Las 10 claves del diseño de experiencia de usuario web

En todo proyecto web, un correcto trabajo previo de estudio y diseño de experiencia de usuario es muy importante, ya que determinará el éxito o fracaso del producto. En MAKE Digital Marketing han desgranado los 10 principios básicos de usabilidad web que el experto arquitecto de información y experiencia de usuario Steve Krung acuñó en el año 2000 […]

The post Las 10 claves del diseño de experiencia de usuario web appeared first on Ecommerce News.

Read more 0 Comments